“You baked a small 6-inch cake for me on Saturday (‘Happy Birthday Ryan’). I just wanted to let you know that it was one of the most delicious cake I have ever tasted — and it’s hard to please me! Everyone loved it, from the not-too-sweet icing to the chocolate mousse filling. You did an excellent job, and of course I went into work bragging about you. You will definitely hear from me in the future with more cake orders.”